On your website
Customers sign in, check points, rewards, coupons and gift cards, and redeem whatever you enable.
Loyalty & gift cards
Turn a first purchase into the start of a relationship.
We build loyalty programs for restaurants, cafés, retailers, hotels, salons and service businesses. With points, tiers, coupons, referrals and digital gift cards, you recognize returning customers and offer rewards on your own terms — under your brand, with your customer data under your control.
Tell us how you want to build loyaltyWhat happens after the first purchase?
Loyalty isn't about handing out discounts. It's about knowing who comes back and deciding which reward to offer, to whom and when.
- Customers buy once, never come back, and you have no way to reach them again.
- Weekly regulars get the same promotion as someone who just walked in.
- Paper coupons and stamp cards get lost or are hard to keep track of.
- Gift vouchers end up as a piece of paper, a code written down or a hard-to-trace bank transfer.
Customers follow the program wherever they prefer
Points, rewards and balances stay in one place, whatever the channel.
Chatting with an AI assistant
It answers questions like "how many points do I have?" or "what's my gift card balance?" — always after identifying the customer.
See AI for businessOn WhatsApp
Points, tier and reward updates on the channel customers already use, handled by your team or by the assistant.
Building blocks you combine your way
Not every program needs everything. We'll choose together what makes sense for your business.
Points
Customers earn points for the actions you define and redeem them for rewards.
Tiers
Regulars move up tiers and unlock their own perks.
Coupons
Coupons by campaign, by customer or by action, with every use tracked.
Referrals
Customers who refer a friend earn a reward once the referral converts.
Digital gift cards
Sold online, with a balance, partial use and lookup at any time.
Digital card
Customers identify themselves by phone and, depending on the project, save the card to Google Wallet or Apple Wallet.
What your team controls from the dashboard
Every point, coupon and gift card is recorded, with a complete transaction history.
If loyalty is part of a larger operation, we integrate everything into a custom system.
See custom systems- Regular customers and visit history
- Points earned and redeemed
- Point and tier rules
- Active and used coupons
- Gift cards sold, used and outstanding
- Gift card sales via Pix, Mercado Pago and more
- Partial use with remaining balance
- Redemption approval by staff
- Limits and alerts against abuse
- Rules per location or network-wide
- Rewards by tier or customer group
- Program participation reports
A program under your brand, not a platform’s
Customers join your business's program, with your identity, on your website and your channels. And you keep the relationship and the information the program generates, instead of building them inside someone else's platform.
With your own data, decisions get easier: recognize regulars, win back customers who stopped coming and offer different rewards to each customer group.
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Your brand across the program
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Your customer data is yours
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Rules set by you
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Different rewards for each customer
Together with reservations
Integrated with the booking system, customers use the same ID to book and earn points, and a completed visit can trigger rewards automatically.
See reservations & schedulingConnected to your operation
The program can integrate with your website, CRM, payment methods and other tools, and work across all your locations with a single profile per customer.
See automation & integrationsFrom program design to customer experience
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01
Set the goal
Which behavior to reward, what relationship to build and how your operation works today.
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02
Design the rules
Points, tiers, coupons, referrals and gift cards that truly make sense for the business.
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03
Design the experience
How customers identify themselves, check their rewards and redeem them.
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04
Connect the program
Integration with reservations, locations, your website and the tools you already use.
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05
Evolve
New rules, campaigns, channels and integrations as the program grows.
Loyalty program FAQ
Do customers need to download an app?
No. They access the program from their phone browser and can also check information on WhatsApp or with the AI assistant, depending on the channels you enable.
Do points expire?
You can set validity rules for points and rewards. These conditions are defined according to your business strategy and the applicable laws in each country.
How do you prevent abuse and fraud in redemptions?
Every transaction is recorded, redemptions can require staff approval, and you can set limits and alerts for unusual behavior.
Does it work across multiple locations?
Yes. Each customer has a single profile across all locations, and you can also create rewards exclusive to one location.
Can gift cards be used a little at a time?
Yes, if that is your program rule. Every use is recorded and the remaining balance stays available. Usage and validity conditions follow the applicable laws.
Can I send promotions to program members?
Yes, to those who agreed to receive communications. The program records that consent, as data protection laws require, and customers can opt out at any time.
Give your customers a reason to come back
If you want to create your own points, rewards or gift card program, tell us how your business works and what kind of relationship you want to build with your customers. We’ll design a solution adapted to your rules, locations and channels.